Bank Promotional Products and Strategies that Make the Sale
Great bank promotions are more than just raffles and fruit basket drawings. A well publicized exciting bank promotion works to bring in clients who are new to the community and provides an incentive for those who are unhappy with their bank to finally make the switch. |
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We’ve worked with scores of banks throughout the US to discover what really works to bring in new customers and introduce current customers to new products and promotions. We have developed a series of concepts and products based on our discoveries.
Many marketing-savvy bank marketing managers choose to take their bank promotion beyond the branch lobby and out to booths at community events. All of our bank promotion concepts and products can be used inside your bank to introduce new services or as incentives to join, but also taken to local events to achieve visibility, build brand recognition, and to gain customers.
Personalized Bank Promotional Products
  Every bank should always have a host of high quality  promotional items on hand to give away to prospective customers, new customers, and loyal customers. We offer thousands of ow cost, high quality advertising specialties that you stock up on and use throughout the year as giveaway prizes in conjunction with your promotional events.
The most effective advertising specialties are those that people will use around town or at the office. Items such as pens, coolers, polo shirts, and thermoses with your bank logo or bank name are a fantastic way to reward your customers, remind potential customers of your offerings, and reinforce your brand. To learn more about promotional products, click here. 
The Blizzard of Dollars Cash Cube Money Machine
 One of our most popular bank marketing products is the Blizzard of Dollars Cash Cube Money Machine. With hundreds of bills swirling around inside just waiting to be caught by a lucky contestant, the Blizzard of Dollars is the ideal theme marketing tool for banks.
Many bank marketing managers offer new banking customers the opportunity to step into the Blizzard of Dollars to win hundreds or thousands of dollars worth of real cash or custom imprinted vouchers that represent cash or prizes. What better way for your new bank customer to celebrate the opening of a new account, CD, or loan than with a handful of prize money!
Design your bank promotion to fit your budget by choosing the denominations of bills swirling around inside. The lucky participant has only 25 seconds to stuff as much as they can into their special Blizzard of Dollars apron. By controlling the denominations of the bills, you can somewhat control the amount each participant can win.
You can even fill the Blizzard of DollarsCash Cube Money Machine with many non-value vouchers while slipping in a few winning vouchers for big prizes such as a $100 CD, a $500 savings account, or a Hawaiian getaway. The Blizzard of Dollars is so versatile that you can continuously create new and exciting bank promotions to draw crowds into your branch.
Another strategy for using the Blizzard of Dollars Cash Cube Money Machine is to limit the number of people who are eligible to step in to grab at the cash.
With this strategy, each person who opens and account can spin the Wheel of Chance for an opportunity to step inside the Blizzard of Dollars Cash Cube Money Machine.
With the Wheel of Chance, no one has to be a loser. The various number panels can correspond with other prizes such as fun bank promotional items. You can even choose to have us customize the wheel for you to match the theme and prizes offered in your give-away. To learn more about Blizzard of Dollars money machines, click here.
The Bank Promotion Prize Wheel
 These fun promotional prize wheels can act as a stand alone bank promotional event focus and can be professionally customized any way you choose. Who doesn’t love the chance to spin a wheel loaded with opportunities to win great prizes?
 Try setting the prize wheel up at a local street fair or community event and offer all passersby a chance to spin and win. This is a fantastic way to give out your promotional items while enticing people with the chance to win free bank products such as a $50 CD, a $20 child’s savings account, or several months of free rent on a safe deposit box – all great ways to get more customers in the door and interested in learning about your many products and services!
Rent one of our stock wheels or customize your own. There are sizes and styles to meet any of your bank promotion needs from table top prize wheels to stand-alone prize wheels.
We offer a 20.5 inch prize wheel with 12 customizable, interchangeable prize slots if you’d prefer the flexibility of changing your prize panels to match your promotion.
We also offer a 72” prize wheel that can be completely customized with your logo in a professional gloss finish. For more versatility, choose a professionally finished prize wheel with numbers and then assign prizes to various numbers based on your current promotion.
Talk to a live representative online now or call 800-743-6317 about using the prize wheel in your bank marketing plan. To learn more about promotional prize wheels, click here.
The Prize Vault
 If all that stood between you and $10,000 was the code to the safe, would you try your luck? Set the prize vault in your bank lobby and invite anyone and everyone in the community to come down and give the combination a try.
The best part of using the Prize Vault in your bank marketing campaign is that you don’t have to come up with the $10,000 if someone does win! The entire $10,000 prize is ensured by Lloyds of London, you only pay the insurance.
What could be better? If someone wins, you patron gets the money, your bank gets the publicity, and Lloyds of London pays the cash!
When they walk into your bank lobby to try the combination, visitors are immersed in your bank’s marketing messages and can learn about your bank’s current promotions on home loans, credit cards, CDs, lines of credit, checking accounts and more.
The most difficult part of gaining new customers that are established with their own bank is getting them into your environment to take notice of your marketing messages. Your bank may very well have the products and services that they need and that their own bank is lacking; it’s just a matter of exposing more people to your message. The prize vault is a fantastic a way to get new customers in the door.
Talk to a live representative online now or call 800-743-6317 about using the prize vault in your bank marketing plan.
 Customizable Scratch Off Cards
Who can resist scratching off the silvery surface of a scratch off card to reveal the prize below? These great looking customizable scratch cards are a low cost, high interest, addition to any bank marketing plan.
Try offering teaser prizes that will get new customers in the door such as a $50 CD, a $20 child’s savings account, or several months of free rent on a safe deposit box.
It’s difficult to turn down free money and once inside your bank branch, it’s much easier to upsell additional products or to entice patrons to switch banks entirely after they learn about the fantastic services your bank offers.
Not everyone will be a cash winner, but with customizable scratch cards, no one has to be a loser. Try offering your customized promotional items as smaller prizes that are not only useful to the winner, but that also help to promote your bank.
Talk to a live representative online now or call 800-743-6317 about using customizable scratch off cards in your bank marketing plan.
Customized Popcorn Machines
 Banks are constantly looking for ways to shed that large corporate persona and connect with their customers on a more personal, home-town level.
Setting up an old-fashioned customized popcorn machine in your bank lobby that is brimming with warm, buttery popcorn creates an atmosphere that is inviting and personable!
 The cost of producing delicious popcorn is so inexpensive that it is the ideal treat to give away for free as a thank you to all of your customers. Customers appreciate it when the bank that they trust offers a thoughtful gesture of appreciation.
We offer custom popcorn bags that can be printed with a message of your choice. As your promotions change from month to month, the custom imprinted popcorn bags that you hand to customers can change to reflect your current offer.
Promote home loans, incentives to open new accounts, CD’s or any other offer and get it in the hand of an already warm target audience!
Choose from budget popcorn machines that can be customized with a plaque or transfer, or choose a completely custom popcorn machine with a screen printed logo, plastic etching, and paint choices to coordinate with your company’s color scheme.
Talk to a live representative online now or call 800-743-6317 about using customized popcorn machines in your bank marketing plan.
Bank Marketing Event Photography
Your bank is always looking for a way to be more personable and to show customers how much they are appreciated. To accomplish both of these important goals, bring our event photography professionals onsite for your next bank marketing promotion! With our advanced event photography equipment, we will print out fun mementos for your customers on the spot.
Our event photography experts will create fun and cherished mementos that can be printed on the spot for a memorable takeaway gift that doubles as a powerful branding and advertising piece. Using computer technology, we can superimpose your customer’s images on magazine covers, sports cards, or funny backgrounds using green screen technology.
The event photography team can also capture candid images of your bank marketing event to be printed on location or delivered in digital format for publication on your website, in newsletters, or in brochures. |
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Not only will we print your images in minutes on the spot, our event photography team will burn your images to CDs or post them to a secure online website where you can pick and choose the images you’d like to print and use in your marketing campaigns.
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Talk to a live representative online now or call 800-743-6317 about our event photography services for your next bank marketing event.
Show Stopping Robots
 Imagine the talk around town if Rupert the Robot (shown at left) made frequent appearances in your bank lobby to greet customers and hand out promotional items and brochures announcing new products. While a customer may glance over fliers, pamphlets and brochures sitting on a countertop or table, they will certainly notice when they are handed one by an irresistible robot!
 Rupert can entertain for 8 straight hours on a single charge and is controlled by a person with a remote that is concealed as a coffee cup. You can purchase Rupert or a robot similar to him for your lobby or rent him for your special bank promotional events.
The Gizmo D. Robot is a gigantic robot that is impossible to miss! This robot is perfect when you need to draw lots of attention in a crowded area. Gizmo can be customized with your bank’s colors and logos, acting as signage that won’t be overlooked.
Gizmo will arrive preloaded with a 40 minute custom scripted show to interact with people in your bank lobby, at your event, or around your booth at a community event. All he needs is a flat surface, some and a crowd to entertain!
Talk to a live representative online now or call 800-743-6317 about using our show stopping robots in your bank marketing plan.
The “Cha-Ching!” Slot Machine
 We all know the irresistible attraction that slot machines have. If you’re offering prizes or a grand prize as an incentive for opening a new account or for purchasing bank products, what could be a more exciting way for contestants to try their hand at winning than with the pull of a slot machine!
The “Cha-Ching!” Slot Machine is a real, but modified slot machine that does not dispense coins and can be used anywhere without any special licenses. It still has all the colorful lights and attractive sounds of a real slot machine, but instead of dispensing coins winners can hope for a winning spin of the prize reel.
You decide the odds of winning and you choose the prizes. We’ll customize the prize reel with your choice of images for a sophisticated, professional look and feel.
This type of bank promotion is especially hot in Las Vegas, Reno, Atlantic City, and other areas of the country where casinos line the landscape. Using the “Cha-Ching!” Slot Machine in your bank promotional event not only draws crowds, but also shows that you are part of the culture of the community. To learn more about promotional slot machines, click here.
Drive Traffic to Your Bank Website
Smaller community banks don’t have the large marketing dollars that their larger, national competitors have. But that doesn’t mean that your bank can’t have a strong internet presence!
 Today’s technology savvy customers are turning to the internet at an alarming rate to find new services and evaluate products. Shouldn’t your bank be one of the first websites they see?
Our passion is to drive traffic to your bank offline and online. Our search engine marketing services will help your bank’s website gain visibility so that customers can find you online.
Our bank website promotional services include:
 Search Engine Optimization
Keyword and Geographic Targeting
Pro Submit – Search Engine Marketing
PPC Marketing on Yahoo, Google & MSN
Website Design and Affordable Hosting Plans
Cost-Effective Internet Marketing Consulting Services
To learn more about web site promotion and search engine submission, click here.
Find Out More About These Bank Marketing Tools
The Blizzard of Dollars Cash Cube Money Machine: An exciting bank promotion tool where your patrons win dollars or promotional vouchers to spend toward your banking products.
The Cha Ching! Slot Machine: A real slot machine without the coins, but with all the lights and sounds of the casino. You customize the prize reel with incentives and prizes and decide the odds of winning. The more exciting the prizes and the higher the anticipation, the more attention, and the larger the crowd you will attract.
Personalized promotional products: Take advantage of incredibly competitive prices on unique bank advertising specialties. Advertise giveaways as an incentive to drive crowds to your bank and spread your marketing message.
The Bank Marketing Prize Wheel: Customers or event attendees spin the wheel and earn prizes and vouchers for various banking products.
Search engine submission services: Get your community bank listed in more than 200 search engines and directories so that potential customers find your website when searching for banking solutions.
The Prize Vault: Customers or potential customers take a shot at guessing the six digit combination that unlocks the $10,000 prize inside. The best part – you don’t have to front the prize money – the winnings are insured by Lloyds of London.
Show Stopping Robots: Get customers to take notice of literature about your newest banking products, services, and specials by delivering them in a way they can’t resist taking! Our friendly show stopping robots are sure to draw attention and bring smiles to the faces of your customers.
Customizable Scratch Off Cards: Customers feel excited when they realize they’ve won a promotional item, or a banking product such as a $50 CD, a $20 child’s savings account, or several months of free rent on a safe deposit box. Scratch cards handed out around town are a fantastic way to drive new customers into your branch.
Bank Marketing Event Photography: Enhance relationships with your bank customers when you provide them with a fun photo keepsake! These high quality images are printed on the spot so that you can give your customers a treasured personal memento. Our selection of props and computer technology make for unique photos that customers will treasure for a lifetime. These great photos also serve as powerful marketing and branding messages when your customers display them in their home or office.
We’re Passionate about Creating Effective Bank Marketing Products and Strategies
We have worked with hundreds of bank marketing managers to learn which bank promotions not only drive traffic, but more importantly produce the highest return on investment. Marketing games like the Blizzard of Dollars Cash Cube Money Machine, “Cha Ching!” Slot Machine, personalized promotional products, the Prize Wheel, the Prize Vault, robots, our search engine submission services, and the Portrait Printer work together or alone to produce maximum ROI for banks and other businesses around the country.
Call Toll Free 800-743-6317 or 570-226-1771 or reach us by email at support@ideas4now.com to discuss how to use these unique items in your bank promotions. We serve banks from coast to coast, have locations across the country, and are available to help you create bank promotions that deliver results.
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